Taking a look back at another week of news from Cupertino, this week’s Apple Loop includes an old design for the rumored iPhone 7S, more details on the iPhone 8’s OLED screen, the ongoing battery issues with the MacBook Pro, faults in the iPhone 7 camera, AirPod charging issues, secrets of the iOS engineer, top tips for new iPhone owners, and video of the new Apple Campus..
Apple Loop is here to remind you of a few of the very many discussions that have happened around Apple over the last seven days (and you can read our weekly digest of Android news here on Forbes).
An Old Design For iPhone 7S?
There was a time when Apple would update the iPhone design every year. Then it was every two years with the introduction of the S models. Now it looks like the presumptively named iPhone 8 may have a new design, but will have some familiar looking competition pushing out a four-year old design… here comes the not very different iPhone 7S. Forbes’ Gordon Kelly reports:
….the 2017 iPhones could be very disappointing indeed. Citing a “Taiwan supplier”, the site [Mac Otakara] says that instead of the so-called ‘iPhone 8’ Apple will instead follow tradition and simply release an iPhone 7S and iPhone 7S Plus which will be virtually identical to the iPhone 7 and iPhone 7 Plus.
If correct, this would be the fourth successive generation where Apple has stuck with the same design and the move would likely anger fans as iPhone rivals continue to cut down bezel sizes to fit larger displays into physically smaller phones.
According to unnamed sources quoted by Digitimes, Samsung will be the exclusive provider of OLED displays for a 5.8-inch iPhone next year. That’s likely the iPhone 8, and if the size sounds confusing given that some sources expect the phone to have a 5-inch screen, that’s because we may be looking at the total diagonal size of the display, including the curved edges. Even with a 5.8-inch screen, the iPhone 8 might be more compact than the current iPhone 7 Plus model, given that it’s supposed to have curved edges and a bezel-free, buttonless design.
Digitimes notes that Apple will have three iPhones out in the second-half of 2017, including 4.7-inch, 5.5-inch, and 5.8-inch models. The first two will still employ LCD screens just like every other iPhone before them.
MacBook Pro Issues Continue
Apple’s issues with the MacBook Pro battery continued this week. Although many have questioned its methodology Consumer Report is standing by its choice to not recommend the laptops, polls of users are showing significant numbers of users experiencing battery life under five hours, and there’s very little guidance from Apple beyond ‘we are working to understand their results. It’s not been a great week at all.
Apple relies heavily on testing and recommendations from third-party organisations to market its hardware. Consumer Report’s MacBook recommendations (along with those from JD Power) have featured heavily in the past. If these organisations start to pull away from Apple, then another approach will need to be found.
Closer to home pushing the subtle idea of ten hours of battery life (sorry, ‘up to’ ten hours of battery life) when the consensus seems to be around five to seven hours) is a touch disingenuous. How the software and hardware work together to maximise battery life is a key part of the experience. At the moment the evidence points to something being ‘not quite right’ inside the MacBook Pro.
Faulty iPhone 7 Camera Units
Does the new iPhone 7 have a problem with the camera? Reports are coming in of some camera units having to be repaired or replaced by Apple because of blank image previews. Forbes’ Paul Monckton investigates:
‘I opened up the camera app only to be met with a black image preview, sometimes I can get an image however it’s either tinted green or purple and was once accompanied by a screen stating ‘Emergency iPhone needs to cool down’ when the handset wasn’t even slightly warm.’
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